Basecamp 3 is an online project management app that lets people work together and communicate to complete individual tasks or large-scale projects. For this reason, experts also classify it as a collaboration app. There is plenty of flexibility to use Basecamp in several ways due to its Gantt charts, flexible structure, and fully customizable hub. It’s also an affordable option for small business owners.

Team members can use Basecamp directly from the web browser or download it onto their computer or remote device. Once users log in, they see three cards in three categories: initiatives, groups, and projects. Administrators can customize this view by creating templates. From there, they can utilize tools such as time-tracking, team invites, task management, deadlines, and various communication tools.

Introducing a new digital tool to a team can create resistance, chaos, and workflow disruption. Therefore, the team’s core members need to buy into the concept and be proactive in learning the tool’s features. Eventually, using collaborative software needs to become part of the culture. The onboarding process begins by choosing the right small business collaboration software that meets business needs and propels the company forward as it grows.

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